35. Cat and mouse game in IT shop
Customer is the cat, wants a mouse
I am a Kannadiga, born and brought up in and near Bengaluru.
I am an established ‘Computer Retailer’ of electronic goods with a store in Bengaluru for many years. I get retail customers walk-in and have had many peculiar interactions.
Many a time, well to do people walk in and ask for a mouse. They do not want better quality mice and ask for a Rs 100 cheap and low-quality mouse. On Rs 100 also they want a discount.
Yet, I see that they are willing to pay the MRP (Maximum Retail Price) in fancy, big brand stores without questioning the price. They buy on a big ecommerce marketplace and flaunt their purchase.
Why do they not want a local retailer to make profit?
I used to sell online, but now, even if they give me 100% margin, I will not sell online.